Invercarron Wines

The Jordan Valley's secret was out when Invercarron was named among the seven gold medal Pinot Noirs at the 2020 Royal Hobart Wine Show. It was Andrew and Karen Jones's first show. More than 130 wines were poured for the judges and the couple were ecstatic. The bloke from the bush was back in town.

Jones had grown up in the quiet rural hamlet of Broadmarsh, 30km north of Hobart. His father and uncle were sixth-generation farmers in the valley.

But Jones didn't have a farming bone in his body. He had other ideas in mind.

By the end of the Noughties, Andrew Jones Travel had 40 staff on the payroll. Most of his boss's days were spent managing personnel and paperwork. In 2013, Jones let go of the company he founded in 1993, providing time and investment capital to address his family's future farming and business prospects. 

Two years earlier, the couple had purchased Invercarron. During the previous 50 years, it had been a farming property owned by Andrew's parents, operated along with the help of uncle Henry. No-one saw much future in it as a viable farming operation.

The sale of the travel business and subsequent purchases of land from a neighbouring farmer laid the groundwork for a new family project in the valley. Vines were introduced to a rocky, windswept site in 2017. Planning, planting and on-going viticultural management and consultant advice was assigned to Absolute Viticulture's Marty Smith.

The busy East Coast contractor has been around vines for as long as he can remember. His late father – Chris Smith – was a former Clare Valley vineyard manager who moved with his family to Lebrina to establish Clover Hill Vineyard in 1986. That's where young Marty grew up.

Now, almost a decade on, Invercarron spans 12ha of close-planted vines. Four distinctive, estate-grown wines have resulted from Smith's planting selections: single vineyard Chardonnay, Pinot Gris and Pinot Noir, along with single vineyard Pinot Noir Rosé.

They're all made under contract by winemakers Justin Arnold and Sierra Blair at Ghost Rock, just outside Devonport.

Jones's Royal Hobart gold medal winner was produced from vines that had been in the ground less than two years.

Barely a month after its show success, Invercarron was named among 50 national finalists in the Young Gun of Wine Vineyard of the Year Awards.

Early 2021 brought another innovative Jones project to fruition. Invercarron's Picker's Hut is a small, well-appointed, self-contained cabin offering luxury farm-stay accommodation. It's located right alongside the property's sunlit, north-facing vineyard.

The facility started life as a pre-World World Two army hut. It was used to house trainee soldiers at the former Brighton Army Camp, located barely 30km from Invercarron. No longer required or fit for purpose, the wooden structure was purchased and trucked to its new Broadmarsh home.

The renovations were as dramatic as the views are stunning. Visitors bask in its sunny, hilltop location. The broad expanse of the Jordan River flood plain below comes replete with a patchwork quilt of stud merinos and seasonal cropping. It's a feast for the eyes.

Karen Jones has been a Superhost on Airbnb for the past six years. In May 2026, the Picker's Hut enjoyed a perfect 5.0 rating on the popular online marketplace. 

Another generation's farming legacy is well underway.

Key details:

• Andrew Jones: owner/operator

• Karen Jones: owner/operator

• Marty Smith: contract viticulturist

• Justin Arnold, Sierra Blair: contract winemakers, Ghost Rock Wines

• Courtney Bell: marketing manager, Invercarron Farm

Vineyard/cellar door address:

1329 Elderslie Road Broadmarsh TAS 7030

Cellar door sales by appointment

Telephone:

• Andrew Jones: +61 (0) 418 129 344
• Courtney Bell: +61 (0) 438 540 097

Email:

• General enquiries: enquiries@invercarronfarm.com.au
• Marketing enquiries: courtney@invercarronfarm.com.au

Website:

www.invercarronwines.com.au 

Tasmanian viticulture takes place within a diverse mix of soil types and microclimates.

Climate data* for sites in the Derwent Valley highlight the wide diversity of growing conditions here. e.g. Mount Direction Estate (MJT 16.9°C; 967 GDD) and Invercarron (MJT 16.9°C; 934 GDD) figure among the coolest sites.

Those considered to be the warmest include Government House Tasmania (MJT 17.8°C; 1165 GDD), Lowestoft (MJT 17.8°C; 1148 GDD) and Moorilla (MJT 17.8°C; 1148 GDD).

Vineyard sites on the Australian mainland are far warmer than those in Tasmania.

South Australia's Piccadilly Valley* (MJT 20.4°C; 1730 GDD) and Macedon Ranges* (MJT 19.9°C; 1365 GDD) in Victoria are regarded as the coolest GIs in their respective States.

Climate data* for Elderslie Road, Broadmarsh 1995-2024:

• Total annual average rainfall: 570mm
• Growing season average rainfall (Oct 1-Apr 30): 303mm
• Average autumn rainfall: 116mm
• Mean January temperature: 16.9°C
• Growing degree-days: 934 GDD
• Average no of hot days (35°C or more) per year: 1
• Average no of cold days (minimum 4°C or less) Sept 1-April 30: 37

*Source: My Climate View, utilising past data from the Bureau of Meteorology and the European Centre for Medium-Range Weather Forecasts. Funded by the Australian Government.

Last page update: May 2026